Luxury jewelry brand Chopard has hired London-based global creative agency MG Empower to lead the digital activation of its Ice Cub e collection . Starring Brazilian actress Bruna Marquezine, who has over 36.5 million followers on Instagram, the photo section stopped at Place Vendôme in Paris on September 23rd. Clicked by Gonçalo Silva, the photos, showing pieces that incorporate style, sophistication and glamor, will be shown on Chopard and Bruna Marquezine’s social channels during Paris Fashion Week.
Bruna Marquezine photographed in Paris for Chopard digital campaign led by London-based creative agency MG Empower.
The Swiss brand has been working with MG Empower for three years. The agency was responsible for activating influencers in Cannes during the Cannes Film Festival , as well as a special project for the Venice Film Festival, Christmas digital campaigns and other global digital activations concentrated in Europe, the USA and Latin America. .
MG Empower is a London-based global creative agency for the digital influencer market. We bring a new era of strategies driven by the digital technology, content and market model of resonators that resonates in scale, allowing advertisers to bridge the gap between their brand and their audience in the ever-changing consumer landscape. Our mission is to break down existing marketing models, bringing innovative ideas that create unique campaigns and better results. We empower your story.
SOURCE MG Empower